Trademark & Brand Protection in Turkey
Registering a trademark is the beginning — not the end — of brand protection in Turkey. Foreign brands often face trademark squatting, confusingly similar filings, and marketplace conflicts. We provide attorney-led trademark strategy, filing, opposition handling, and enforcement planning to protect your brand with rights that can actually be enforced.
Where Brand Protection Commonly Fails
Many issues come from filing without a proper strategy — wrong classes, weak scope, or missing enforcement readiness.
- Wrong class strategy: protection does not cover real business activities
- Weak clearance: filing without proper search increases rejection/opposition risk
- Delayed response: missing opposition deadlines and losing rights
- Enforcement gaps: no plan for evidence, takedowns, and action
Our Trademark Approach
We protect brands with strategy first: clearance, class scope, and an enforcement-ready structure.
- Trademark search: risk assessment before filing
- Class scope design: aligned with current and planned use
- Opposition handling: filing, defense, and negotiation strategy
- Brand protection: infringement response and marketplace actions (case-based)
Our Services
- Trademark Filing in Turkey: preparation, submission, and process tracking
- Portfolio Strategy: multi-class planning and brand expansion protection
- Oppositions: opposition filings and defense against third-party oppositions
- Infringement Response: notices, evidence planning, and dispute strategy (case-based)
- Licensing & Franchising: trademark licensing and brand-use agreements
Practical Note
Brand protection should match how you actually sell: your products/services, marketplaces, websites, and future expansion. A trademark is strongest when its scope is designed strategically and supported by fast, enforceable response mechanisms.